Just in time for spring college tours, MacroView Labs, Inc. (http://www.macroviewlabs.com) today released a development platform for colleges and universities to create their own interactive cell phone apps. The apps work on iPhone, Blackberry and Android phones.
Whether youre a sophomore checking your class schedule, a prospective student trying to find the dorms or an alum watching streaming video of the college football game, you can do it all from the app, said MacroView Chief Technology Officer Keith Michel. As you walk around campus, you have access to anything you want to know about the school and the surrounding area.
The new app available immediately to colleges and universities will benefit the schools as well as app users. Schools can use it to learn from and better serve their constituents, while generating revenue though the sale of merchandise, textbooks, tickets or digital content. Schools can also reach out to alumni to supplement fundraising campaigns using the app, and can charge local businesses for sponsored content.
Colleges and universities that build an app using MacroView Labs platform can allow users to do the following and more from their phones:
